| Coldwell Banker Residential Real Estate, Floridaís largest real estate brokerage, hosted a networking event for itís luxury marketing platform, PreviewsÆ International, a comprehensive marketing effort designed specifically for marketing luxury residential properties to affluent buyers worldwide. Held in exclusive Gables Estates, at 11 Casuarine Concourse, the property is co-listed by Anna Wellman, Sales Associate at the companyís Miami Beach Lincoln Building office and is on the market for $49.5 million.
Charles Richardson, Coldwell Banker Residential Real Estate, Regional Senior Vice President, Southeast Florida, spoke about the companyís continued commitment to the Previews Division and presented information on market share and growth in todayís market segment. The full day program covered topics such as marketing strategies ó including newspaper and online advertising ó updates to statewide and national initiatives, overview of the Previews publications and corporate memberships and the companyís recent affiliation with the Luxury Marketing Council. Coldwell Banker agents attended the networking event aimed at increasing exposure of exceptional properties to affluent buyers on a world wide basis.
As part of its commitment to utilizing cutting edge technology in real estate, Coldwell Bankerís listings are accessible via a customized platform from iPhoneô and BlackBerryÆ users in 28 countries. When viewed on an iPhoneô, BlackBerryÆ or other smartphone, the Coldwell Banker website, www.coldwellbanker.com has special navigation features tailored for optimal viewing.
ìColdwell Banker Previews International has the connections that align our sales associates and their customersí multimillion dollar properties with the most powerful network of luxury specialists in the world. The Coldwell Banker name is one of the most respected in the marketing of exceptional real estate,î said Richardson. On average, Previews handles $85.5 million in luxury homes sales every day.* Coldwell Banker Previews International property specialists participated in nearly 16,670 transaction sides of homes priced at $1 million or more in 2008 with a total sales volume of $31.2 billion.
*Data based on closed and recorded transaction sides of homes sold for $1 million or more as reported by affiliates in the US Coldwell BankerÆ franchise system for the calendar year 2008.
Coldwell Banker has offices located throughout Florida, including Broward and Miami-Dade Counties. For information on buying or selling a home, visit www.floridamoves.com or call 1-800-624-5292.
About Coldwell Banker Residential Real Estate:
Coldwell Banker Residential Real Estate ( FloridaMoves.com), is the leading real estate brokerage company in Florida, serving the communities of Central Florida, Palm Beach, Southeast Florida, Southwest Florida and Tampa Bay. With nearly 5,000 sales associates in 76 offices, Coldwell Banker Residential Real Estate is part of NRT LLC, the nationís largest residential real estate brokerage company. NRT, a subsidiary of Realogy Corporation, operates Realogyís company-owned real estate brokerage offices. |